РАЗВИТИЕ РЕГИОНАЛЬНОЙ МЕДИАЭКОНОМИКИ НА ПРИМЕРЕ БАШКИРСКОГО СПУТНИКОВОГО ТЕЛЕВИДЕНИЯ
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В статье исследуется экономика регионального телевидения, особенности становления, развития коммерческих основ в условиях рыночной конкуренции. Дается анализ важнейших аспектов, принципов построения регионального ТВ-бизнеса. Статья содержит статистические данные деятельности и модель анализа регионального телевидения.
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